The Return to Productivity - A wave you don’t want to miss
Labour productivity growth is near historic lows in the United States and much of Western Europe. While growth has been slowing since the 1960s in many of these countries, the sharp drop to an average of 0.5% in 2010–14 from 2.4% a decade earlier has been particularly concerning.
In 2018 McKinsey published a 150 page report on productivity: Solving the productivity puzzle: the role of demand and the promise of digitisation.
The report focuses on 3 waves that have had a contributing factor on productivity levels in developed economies over the past 15 years. In the report they found there has been a job-rich but productivity-weak recovery, with low value added but high hours worked growth and a broad-based decline with a distinct lack of productivity-accelerating sectors.
While there are many schools of thought, they found two waves to explain those patterns and the decline and one that portents to bring about positive productivity levels for the future.
Wave 1: The waning of a productivity boom that began in the 1990s dragged down productivity growth by about one percentage point. In around 2005, a decade-long productivity boom from a PC, software, and database system ICT revolution and the restructuring of domestic operations and global supply chains was ending. By then, retail supply chain management tools were broadly implemented and manufacturing offshoring momentum slowed.
Wave 2: Financial crisis aftereffects, including weak demand and uncertainty, caused another percentage point drag. After the crisis hit, sectors such as financial services went from boom to bust, and companies reacted to weak demand and uncertainty by holding back investment, driving capital intensity growth down to the lowest rates since World War II.
Weak demand further depressed productivity growth through negative economy of scale effects and downshifts in product and service mix. For example, in finance, growth in loan volumes dropped by about 10 percentage points or more across many countries.
Wave 3: Digitisation, often involving a transformation of operating and business models, promises significant productivity-boosting opportunities.
The findings reveal significant potential to boost productivity growth 2% on average over the next 10 years. And 60% comes from digital investment.
One of the ways Zinopy and Trilogy are driving this productivity objective is through our Secure Digital Workspace service. By harnessing technology from partners such as Citrix, along with our 25 years of know-how in delivery, Zinopy is enabling the concept of a digital workspace for everyone. We are creating a digital workspace that is secure, ubiquitous and consistently good and with greater availability of analytics and evidence-based reporting. Measuring productivity has never been easier.
Now seems like a great time to catch a wave!